Use this postcard template as an alternative to the traditional Just Sold postcard and highlight the specifics of how your marketing drives real results for your clients.

Most sellers assume that making updates before listing is a must. But the truth? Some renovations add value—others just drain your wallet.

Use this letter to stop losing deals to companies like Opendoor and position yourself as the agent who knows how to get their home sold.

A Just Listed letter isn’t just about announcing a new listing—it’s about making homeowners pay attention to how it could impact their home’s value.

Targeting "Old Expireds" is a smart way to uncover hidden opportunities where no one else is looking.

Inspired by my friend, Katie Lucie's campaign, we created a new sales letter you can send when you sell a home for above the Zestimate (or any online estimate).

Inspired by my friend, Katie Lucie's campaign, we created a new sales letter you can send when you sell a home for above the Zestimate (or any online estimate).

The best marketing connects with your audience by addressing their unique situations and challenges.

The best marketing connects with your audience by addressing their unique situations and challenges.

If you’re working with qualified buyers but struggling to find the right homes, you’re not stuck—you’re set up for a Magic Buyer strategy.

If you want to grab attention and convert curiosity into action, this campaign is your blueprint.

In real estate marketing, timeliness and relevance are crucial for capturing attention and driving engagement.

In real estate marketing, timeliness and relevance are crucial for capturing attention and driving engagement.

Nearly 30% of CMA request leads transact within 12 months, making home value reports one of the most effective tools for generating future business.

Nearly 30% of CMA request leads transact within 12 months, making home value reports one of the most effective tools for generating future business.

To make the most of this quieter season, we’ve created the ListingLeads.com End-of-Year Marketing Checklist

Why Expired Listings Should Be a Cornerstone of Your Business

The last letter in this campaign, 'A Lot Has Changed,' is a 6-month follow-up designed to re-engage homeowners who didn’t relist earlier.

Our sixth letter, 'Let’s Reimagine How Your Home Is Sold,'

Letter 5 in the sequence is 'Before You Relist, Do This First.'

Letter 4, 'Why Your Home Didn’t Sell—and How to Fix It,' takes the conversation deeper.

Letter 3 in our campaign is 'Persistence and Proven Results.'

This is the second letter in the campaign: 'The Biggest Mistake Expired Listings Make.'

Welcome to the first letter in our expired listings campaign: 'The Frustration of an Unsold Home.'

This is a hidden-gem of a campaign. Right now, most people ONLY circle prospect on their sales...

This sales letter works because it’s timely, relevant, and low-pressure.

If you have a qualified buyer, but nowhere for them to go, that's not a problem—it's an opportunity.‍ That's exactly what the 2024 Magic Buyer Letter is about.

The reason the "Deal of the Week" strategy is part of our weekly plan is because it’s incredibly effective

This letter is designed to help homeowners who are hesitant to sell because they’re worried about finding their next home.

In real estate marketing, timeliness and relevance are crucial for capturing attention and driving engagement.

The consumer is getting bombarded with marketing messages from agents that are overwhelming and confusing.

My friend, Nik Shewmaker send out 80 letters and has already received 2 Come List Me calls.

My friend, Nik Shewmaker send out 80 letters and has already received 2 Come List Me calls.

This letter generated a $2,100,000 listing that sold in 2 weeks.

This messaging isn't just about listing features; it's about instilling confidence.

This postcard instills a sense of confidence in the consumer that you’re their advocate.

Sending this campaign is how you generate high-quality leads without paying a profit-crushing referral fee.

In the competitive world of real estate, establishing a strong local presence is crucial for success.

In the competitive world of real estate, establishing a strong local presence is crucial for success.

In the competitive world of real estate, establishing a strong local presence is crucial for success.

This letter generated a $2,100,000 listing that sold in 2 weeks.

This letter is specifically crafted to appeal to non-owner occupied homeowners—those who own a second home or investment property...

In real estate marketing, timeliness and relevance are crucial for capturing attention and driving engagement.

If you haven't tried the Neighbor Only Open House strategy, you 1000% should. Here's a letter you can use when you do.

In 2023, the FSBO market share hit an all-time low of 7% (Source: Clever).‍ This is an incredibly compelling hook to use as a postcard, start conversations, and provide value.

Charlie King got 5 phone calls in 1 week from this Magic Buyer Letter. And Jeremy Applebaum sent out 83 Magic Buyer Letters that resulted in 3 listing appointments. This campaign is a must-try.

Felt like Expired letters needed a little love...so I wrote an all-new Expired letter script for you to use that's anything but just another sales pitch.

We all know that a cash offer can be a viable option for a specific type of consumer, but it can feel predatory. Here's a different approach.

If a home is on the market for 30 days, 60 days, 90 days, 120 days—how much does it actually cost the consumer to have their property sit on the market? This is what potential sellers need to know.

Jason Wright brilliantly executed the Name Your Price direct mail campaign—his way. The results? 8+ listing appointments.

We like to tell the consumers that selling is easy, fast and simple. The problem is, it's not. So what should you do instead? Show the sweat.

Sending this campaign is how you generate high-quality leads without paying a profit-crushing referral fee.

Nearly 1 in 5 homeowners are planning on selling in the next 3 years. That's an angle you should use.

Nearly 1 in 4 homeowners are planning to sell their home in the next 3 years. That's an angle you should use.

If you're looking for a strategy to build instant rapport with prospects, it's this one.

If buyer demand is on the rise in a particular neighborhood, this is a great campaign to send.

"Show me that you know me." Highlight the top 5 reasons why homeowners in your area sell.

If you want more seller leads, you need to address the question: "Why should I sell now?"

Most people don't know all their options when it comes to selling their home. That's why you should send this letter.

If you're looking for something different than the generic "Just Sold" postcard, this could be it.

There's power when you tell the truth in your marketing. That's what this campaign is all about.

This direct mail campaign generated a $2M listing. The secret? A yellow letter.

The Name Your Price strategy has generated hundreds of millions of dollars in listings. This is the Direct Mail version.

This strategy is called Zillow vs Agent—and it should be an SOP every time you have a listing.

1 listing appointment, 120 letters sent. The ZMA Strategy just works.

We all know that unsolicited CMAs. This campaign takes it to the next level.

Just Sold Letters + Circle Dialing works. Just ask Gretchen Coley and Jordan Rossman.

There are probably people in your database who bought a house with a real estate agent who no longer carries a license. That's what this campaign is all about.

Want to reach the people who've been neglected by their agent? Send this letter.

This letter generated a $2,100,000 listing that sold in 2 weeks.

Don't stress about the market, your competition, or the economy—focus on what you can control.

Every buyer is an opportunity to get a new seller. If you have a buyer who needs a home, send The Magic Buyer letter.