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(US) EOTW: Should You Move Up Your Timeline to Sell?

Email Campaigns

(US) EOTW: Should You Move Up Your Timeline to Sell?

Introduction

Your clients look to you for real market insights—not headlines, not hearsay. 

Right now, you have a chance to control the narrative and provide clarity in a time of uncertainty. 

In some markets, buyer activity is picking up, and well-priced homes are moving—even with rates around 7%. 

Use this email to guide homeowners toward an informed decision. 

Send it as-is or make it even stronger by adding local data—like the number of buyer appointments you’ve scheduled—to reinforce your point.

How to Execute

Step 1

Copy Subject Line and Message to CRM

Canva Template
Canva Template

Should you move up your timeline to sell?

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Copied!

My calendar is filling up with buyer appointments.

It’s not how I expected February to start, but…I see it as a positive signal for the market.

And you should, too.

Even with rates hovering around 7%, buyers are motivated, homes priced well are selling fast, and we’re even seeing multiple offers.

So if you know you want to sell in the next few years, it’s worth asking:

"Could moving up my timeline help me price my home more competitively and still maximize its value?"

That’s exactly what I’m helping my clients figure out. I do this by providing a clear picture of the market—showing what similar homes are selling for, helping them understand what buyers want, and crafting a plan to position their home to maximize value and timing.

If you’re open to the idea of selling, would it be helpful if we connected for 15-20 minutes sometime this week?

I’d love to answer any questions you have and help you feel confident about your next steps.

Sincerely,
[Your Name]

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Step 2

Transferring Email Content to CRM

Send

  1. Copy Subject: Highlight and copy the subject line from your email draft.
  2. Paste Subject: Open the email blast app and paste it into the subject line field.
  3. Copy Email Content: Return to your draft, copy the email content.
  4. Paste Content: Paste it in the message body of the email blast app.
  5. Review and Send: Check for accuracy, then schedule or send the email.

Target Audience
Entire Database
Step 1

Record the Video

Show Flow
Guided narration script for the video.
Hook
Audio Transcription of Show Flow
AI-generated representation of the intended sound flow.
Step 2

Create Your Thumbnail

Canva Template
Canva Template
Step 3

Post Your Video

Video Title & Description
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Copied to Clipboard
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Video Walkthrough

Examples

Video Guide