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Ken Pozek's Equity Update

Phone & Text Scripts
Phone & Text Scripts

Ken Pozek's Equity Update

Introduction

Proactively sending CMAs is a killer strategy.

It's exactly what Ken Pozek and his team did to generate $80,000 in commission.

Here's the data he shared:

  • 30 CMAs 
  • 12 Appointments Booked
  • 5 Listings (all closed) 
  • 6 Deals in total (1 doubled-ended) 

Here's the exact script his team used when they reached out to their SOI with their CMA. 

Imagine if you started executing 5 of these a week?

How to Execute

Step 1

Canva Template
Canva Template

Hi [First Name],

I just wanted to do a quick equity update for you. It looks like homes like yours are selling between [$-$], depending on finishing and amenities.

I'm not sure if you've had any thoughts of selling this year, but even if you don't, I was curious to see where you're at.

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Step 2

Send

Target Audience
Step 1

Record the Video

Show Flow
Guided narration script for the video.
Hook
Audio Transcription of Show Flow
AI-generated representation of the intended sound flow.
Step 2

Create Your Thumbnail

Canva Template
Canva Template
Step 3

Post Your Video

Video Title & Description
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Video Walkthrough

Examples