Back

Just Sold Zestimate Post

Social Shareables

Just Sold Zestimate Post

Introduction

Here's how you can generate Instagram Seller Leads using the Zestimate. ⬇️

Step 1: Always take a photo of the Zestimate before you put it in the MLS. This helps you avoid Zillow's fancy algorithm from  taking credit for your pricing strategy.

Step 2: When you sell the home above the Zestimate, promote it as an IG story.

Step 3: Create a poll with the question: Is your Zestimate accurate?

Step 4: DM every person who responds to the poll with a CMA offer: Hey [First Name], I noticed that you responded that our Zestimate was wrong. Would it be helpful if I put together a professional home equity for your home? It will be much more accurate than an online tool.

Step 5: Schedule calls to review the results with your prospects.

NOTABLY: If you don't have a good example of a Zestimate, skip step 1 and 2 and go right to step 3.

How to Execute

Step 1

Customize Canva Templates to Match Your Brand

Canva Template
Canva Template
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Step 2

Post to Instagram

Send

  1. Start a New Story: Open Instagram and create a new story.
  2. Add Poll Sticker: Tap the Sticker icon and select Poll.
  3. Set Up Poll:
  • Set answer options
    • Option 1: "Yes, it's Right."
    • Option 2: "It's wrong"
    • Option 3: "I don't know"
  1. Position Poll: Place the poll in the designated spot on the image.
  2. Share: Tap "Your Story" to publish.

Target Audience
Instagram Followers
Step 1

Record the Video

Show Flow
Guided narration script for the video.
Hook
Audio Transcription of Show Flow
AI-generated representation of the intended sound flow.
Step 2

Customize Template

Canva Template
Canva Template
Step 3

Post Your Video

Video Title & Description
Copy 
Copied to Clipboard
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Video Walkthrough

Examples

Video Guide