Just Sold Zestimate Post

Here's how you can generate Instagram Seller Leads using the Zestimate. ⬇️

‍

Step 1: Always take a photo of the Zestimate before you put it in the MLS. This helps you avoid Zillow's fancy algorithm from  taking credit for your pricing strategy.

‍

Step 2: When you sell the home above the Zestimate, promote it as an IG story.

‍

Step 3: Create a poll with the question: Is your Zestimate accurate?

‍

Step 4: DM every person who responds to the poll with a CMA offer: Hey [First Name], I noticed that you responded that our Zestimate was wrong. Would it be helpful if I put together a professional home equity for your home? It will be much more accurate than an online tool.

‍

Step 5: Schedule calls to review the results with your prospects.

‍

NOTABLY: If you don't have a good example of a Zestimate, skip step 1 and 2 and go right to step 3.