Phone & Text Scripts

Value Based Voicemail: Market Updates

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How to Execute

Hi, this is [Your Name] with [Your Team]. I'm reaching out because the [neighborhood] market appreciated faster than almost every market in [area].

This is causing a lot of homeowners in [neighborhood] to explore selling.

If you're open to the idea of selling your home this [season], we'd love to chat. Call or text me at [your number].

One more thing—even if you have no plans of selling, we can provide you with an up-to-date estimate of how much your home would sell for in today's market.

This will be helpful because it will be much more accurate than an online estimate.

I look forward to hearing from you.

My number is [your number].

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Introduction

This circle prospecting script landed Gretchen Coley a $3.4M listing opportunity.

Here's why it works:

1. Relevant, hyper-local market data that gives a reason to reach out.

2. Incorporating the "Bandwagon Effect"—a psychological principle that argues that we're more likely to do things if we know that other people are already doing it.

3. Excellent use of the magic words "One more thing…" with a CMA offer even if they aren't thinking about selling.

Next time you discover a local market trend that prospective sellers need to know about, try this script.

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Phone & Text Scripts

Value Based Voicemail: Market Updates