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TOTW: Mortgage Rates & Feelings
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How to Execute
Video Walkthrough
Introduction
This text is perfect for re-engaging cold leads because it combines timely, relevant market insights with a non-threatening, open-ended question. It piques curiosity by sharing valuable information (12% jump in applications and lower rates) while inviting a conversation about their situation. The conversational tone and calibrated question make it feel personal and approachable, increasing the likelihood of a response without sounding salesy.
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Examples
How to Execute
TOTW: Mortgage Rates & Feelings
Introduction
This text is perfect for re-engaging cold leads because it combines timely, relevant market insights with a non-threatening, open-ended question. It piques curiosity by sharing valuable information (12% jump in applications and lower rates) while inviting a conversation about their situation. The conversational tone and calibrated question make it feel personal and approachable, increasing the likelihood of a response without sounding salesy.
How to Execute
Copy the message content and send it via SMS or DM
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Sending Your Message via Mass SMS or DM Tool
Send
- Log In to Your Mass Messaging Tool: Open your mass SMS or DM platform and log in to your account. (or simply use your phone)
- Select or Upload Recipients: Choose your audience (contacts/followers) or selecting recipients within the tool.
- Compose the Message: Paste the copied message content into the message field.
- Review and Send: Double-check the message for accuracy, then hit "Send" to distribute to all selected recipients.
Record the Video
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Post Your Video
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Video Walkthrough
Examples