Back

TOTW: Cold Lead Activation Text

Phone & Text Scripts
Phone & Text Scripts

TOTW: Cold Lead Activation Text

Introduction

Engaging cold leads requires a concise, curiosity-driven approach that’s authentic and non-intrusive.


This text uses a timely market update to spark curiosity, referencing a rise in new listings. 


Localize the data—make it specific to your market so it feels more relevant and demonstrates your expertise. 


By asking a simple, low-pressure question, you’ll spark engagement and create a natural opening to reconnect with leads who might be ready to explore their options.

How to Execute

Step 1

Copy the message content and send it via SMS or DM.

Canva Template
Canva Template

Hi (Insert Name), 

We’re seeing a X% rise in new listings hitting the market compared to this time last year.

Have you been following the market closely?

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Step 2

Sending Your Message via Mass SMS or DM Tool

Send

  1. Log In to Your Mass Messaging Tool: Open your mass SMS or DM platform and log in to your account. (or simply use your phone)
  2. Select or Upload Recipients: Choose your audience (contacts/followers) or selecting recipients within the tool.
  3. Compose the Message: Paste the copied message content into the message field.
  4. Review and Send: Double-check the message for accuracy, then hit "Send" to distribute to all selected recipients.
Target Audience
SOI
Step 1

Record the Video

Show Flow
Guided narration script for the video.
Hook
Audio Transcription of Show Flow
AI-generated representation of the intended sound flow.
Step 2

Create Your Thumbnail

Canva Template
Canva Template
Step 3

Post Your Video

Video Title & Description
Copy 
Copied to Clipboard
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Video Walkthrough

Examples

Video Guide