The Perfect Just Sold Campaign

One of the challenges that comes with real estate marketing is finding thousands of different ways to ask the consumer: "Are you considering selling soon?"

Jason Cassity executed a fantastic Off-Market/Coming Soon campaign to generate leads and start more conversations.

The Deal of the Week strategy needs to be added to your weekly marketing SOPs. Starting with this email.

The people in your database may not be buying today but they know someone who is. The next time you have a listing to promote, send this email.

Prior to the home going on the market, this is the first email you should send.

When you have a Coming Soon listing and you hit the 24 hours before it goes live, send this email.

One of the smartest ways you can use your email marketing tool is to cross-promote your social media posts.

This campaign has generated millions of dollars in listing appointments—the infamous Name Your Price campaign.

Asking a hypothetical question is one of the best ways to start conversations and get sellers to raise their hand.