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Social Shareables
SOTW: IG for Off-Market Listings
Download Template
Get Template
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How to Execute
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Video Walkthrough
Introduction
One of the best ways to capture attention is to use a surprising statistics to stop the scroll.
By using this Instagram tactic—a simple poll or engaging post—you can:
✅ Spark curiosity with potential sellers
✅ Identify motivated leads based on their answers
✅ Build trust by offering expert insights on their options
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Target Audience
Instagram Followers
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How Often
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Channel
Examples
How to Execute
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Social Shareables
SOTW: IG for Off-Market Listings
Introduction
One of the best ways to capture attention is to use a surprising statistics to stop the scroll.
By using this Instagram tactic—a simple poll or engaging post—you can:
✅ Spark curiosity with potential sellers
✅ Identify motivated leads based on their answers
✅ Build trust by offering expert insights on their options
How to Execute
Step 1
Customize Canva Templates to Match Your Brand
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Canva Template
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Step 2
Post to Instagram
Send
- Start a New Story: Open Instagram and create a new story.
- Add Poll Sticker: Tap the Sticker icon and select Poll.
- Set Up Poll:
- Set answer options
- Option 1: "List it on the MLS"
- Option 2: "Sell it off-market"
- Option 3: "Whatever gets me the most money"
- Position Poll: Place the poll in the designated spot on the image.
- Share: Tap "Your Story" to publish.
Target Audience
Instagram Followers
Step 1
Record the Video
Show Flow
Guided narration script for the video.
Hook
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Audio Transcription of Show Flow
AI-generated representation of the intended sound flow.
Step 3
Post Your Video
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Video Title & Description
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Video Walkthrough
Examples
Video Guide
Video Guide