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SOTW: 1 in 5
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How to Execute
Video Walkthrough
Introduction
This campaign leverages a surprising statistic to grab attention and spark curiosity.
With a simple poll, you can:
✅ Trigger curiosity from potential sellers
✅ Identify leads who are actively considering selling
✅ Open the door for deeper conversations about their 2025 plans
We’ve said it before—Instagram Stories are one of the best ways for uncovering hidden sellers.
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Examples
How to Execute
SOTW: 1 in 5
Introduction
This campaign leverages a surprising statistic to grab attention and spark curiosity.
With a simple poll, you can:
✅ Trigger curiosity from potential sellers
✅ Identify leads who are actively considering selling
✅ Open the door for deeper conversations about their 2025 plans
We’ve said it before—Instagram Stories are one of the best ways for uncovering hidden sellers.
How to Execute
Customize Canva Templates to Match Your Brand
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Post to Instagram
Send
Canva:
- Replace "[#]" with the number of years your business has been operating.
- Adjust the colors to align with your brand's color palette.
- Save as PNG and sent to your phone
Instagram:
- Start a New Story: Open Instagram and create a new story.
- Add Poll Sticker: Tap the Sticker icon and select Poll.
- Set Up Poll:
- Set answer options:
- Option 1: "Definitely want to sell"
- Option 2: "Open to moving"
- Option 3: "Need my home's value first"
- Position Poll: Place the poll in the designated spot on the image.
- Share: Tap "Your Story" to publish.
See the image below to view how the post appears to your audience.
Record the Video
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Post Your Video
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Video Walkthrough
Examples