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Silver Tsunami: Market Survey
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How to Execute
Video Walkthrough
Introduction
Sometimes the best way to start a conversation is to ask a question.
This Instagram Story series is designed to engage Silver Tsunami sellers by inviting them into the process—not pushing them through it. By framing it as a simple market survey, you create a safe, judgment-free space for them to reflect on what’s driving their decisions and what’s holding them back.
It builds trust, surfaces valuable insights, and opens the door to future conversations.Pro-Tip: Follow up with everyone who responds to your IG Poll.
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Examples
How to Execute
Silver Tsunami: Market Survey
Introduction
Sometimes the best way to start a conversation is to ask a question.
This Instagram Story series is designed to engage Silver Tsunami sellers by inviting them into the process—not pushing them through it. By framing it as a simple market survey, you create a safe, judgment-free space for them to reflect on what’s driving their decisions and what’s holding them back.
It builds trust, surfaces valuable insights, and opens the door to future conversations.Pro-Tip: Follow up with everyone who responds to your IG Poll.
How to Execute
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Add a Poll to Your Instagram Story
- Start a New Story: Open Instagram and create a new story.
- Upload the image you downloaded from Canva
- Tap the sticker icon (it looks like a little square smiley face at the top).
- Select the “Poll” sticker.
- Create your poll answers:
- Been a while since I've looked
- How do I do that?
- Share: Tap "Your Story" to publish.
See the image below to view how the post appears to your audience.
Record the Video
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📢 You list your home, expecting strong interest—maybe even multiple offers.
But instead? Silence.
Buyers scroll past. Showings are slow. And after weeks on the market, you’re left with fewer options than you expected—lower offers, a price reduction, or relisting altogether.
This is common when a home is priced too high.
🔹 The first week is when your home gets the most attention—when buyers are searching actively and ready to make offers.
🔹 But if your price is too high? Buyers hesitate or move on to homes they see as a better deal.
🔹 The longer your home sits, the less desirable it appears, and the harder it becomes to get strong offers.
Now, there are times when pricing above market can work. Some homes have features that set them apart. But even in those cases, it takes the right approach—not just a high number and hope.
And just to be clear—even a well-priced home won’t always sell overnight. Some markets move slower than others, and that’s not a reflection of your home’s value. The key is patience, strategy, and trusting the process.
Selling soon? Let’s talk about a pricing strategy that works for your home, your market, and your goals.
📩DM me today—and let’s build the right plan for your sale.
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Video Walkthrough
Examples