Email Campaigns

Sale Of The Week

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Sale Of The Week: Why Did 323 South River Road Sell So Quickly?

I just finished analyzing all 35 sales in Bedford, NH, and I came across a sale that I just had to share.

323 South River Road was on the market for less than 24 hours.

With 4.5 months of inventory (that’s up 70% since 2021) and most homes sitting on the market for 40-50 days, it’s uncommon in our area to see homes selling in less than one day.

I did some recon for you and talked to the listing agent.

They had 9 offers within the first 12 hours.

Here are three reasons why I believe this home sold so quickly:

Competitive Pricing: The home was priced well at $799,000. For our area, any home between $700,000 and $900,000 attracts a lot of attention. In fact, this home had over 1,530 views on Zillow.

Desirable Upgrades: The homeowner made several upgrades that buyers love – an upgraded kitchen, renovated bathrooms, and beautiful landscaping. The curb appeal was spot on.

Prime Location: Located 5 minutes from Bedford High School and less than 10 minutes from Whole Foods.

As always, I’m here to keep you informed about what’s happening in the market.

If you have any questions, feel free to text or call me anytime.

My personal cell is 555-555-5555
Jimmy Mackin

P.S. I just did a professional home value report for my client. They gained $130,000 in the last 18 months. They were shocked because their Zestimate said their home was worth $50,000 less. If you want a report for your home, just text me at 555-555-5555.

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Introduction

In today’s competitive real estate market, staying top-of-mind with local homeowners is crucial for success. Our "Sale Of The Week" email campaign is designed to provide timely, hyper-local insights that homeowners can't easily find online. By sharing detailed analysis of recent, noteworthy sales, like how quickly a home sold and the factors contributing to its swift sale, we help our clients (real estate agents) demonstrate their in-depth knowledge and expertise in their local market.

Each email is crafted to keep homeowners informed about important market trends, showcasing your ability to understand and navigate the current real estate landscape. This not only positions you as a market expert but also fosters trust and credibility among potential sellers.

The benefits of this strategy are threefold:

1. Top-of-Mind Awareness: By regularly sharing valuable information, you stay at the forefront of homeowners' minds when they consider selling their homes.

2. Market Expertise: Highlighting your knowledge of local market trends establishes you as the go-to real estate professional in your area.

3. New Listing Opportunities: The seller-centric call-to-actions (CTAs) encourage homeowners to reach out for professional home value reports and consultations, creating potential new listings.

By leveraging this campaign, you can effectively engage with your audience, build stronger relationships, and ultimately, generate more listing opportunities.

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Email Campaigns

Sale Of The Week