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Rethink Your Plans

Email Campaigns
Email Campaigns

Rethink Your Plans

Introduction

Slow season? Only if you sit it out.

The best agents don’t wait for momentum. They create it.

And right now, the market just handed you a reason to re-engage homeowners in your database.

30-year mortgage rates just hit their lowest point since April.

Top agents use shifts like this to sharpen their timing and separate from the pack.

How to Execute

Step 1

Copy Subject Line and Message to CRM

Personalize postcard using:
or
Canva Template

Didn’t expect this in July

Copy 
Copied!

Summer is typically slow for home sales.

But this just happened:

30-year mortgage rates dropped to their lowest point since April

And already, we’re seeing it impact buyer activity.

We don’t know how long rates will stay this low—or how long buyers will stay this motivated.

What we do know: inventory tends to rise after Labor Day.

I know it’s probably the wrong time for you, but would it help to know what your home could sell for in today’s market?

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Step 2

Transferring Email Content to CRM

Send

  1. Copy Subject: Highlight and copy the subject line from your email draft.
  2. Paste Subject: Open the email blast app and paste it into the subject line field.
  3. Copy Email Content: Return to your draft, copy the email content.
  4. Paste Content: Paste it in the message body of the email blast app.
  5. Review and Send: Check for accuracy, then schedule or send the email.

Target Audience
Prospects
Step 1

Record the Video

Show Flow
Guided narration script for the video.
Hook
Audio Transcription of Show Flow
AI-generated representation of the intended sound flow.
Step 2

Customize Template

Canva Template
Canva Template
Step 3

Post Your Video

Video Title & Description
Copy 
Copied to Clipboard
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Video Walkthrough

Examples

Video Guide
Video Guide