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This is a great tactic by Will Draper.
He asked a simple question on an IG poll—
Who wants a list of all the available new construction homes in El Paso?
Off of this campaign, he generated 41 inbound responses of people saying, "I'm interested in new construction properties."
That's 41 leads they can DM and set an appointment with.
And of those 41 leads, there likely is—at minimum—4-6 listing opportunities in there.
This is how you use Instagram on buy side angles to generate sell side leads.
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This is a great tactic by Will Draper.
He asked a simple question on an IG poll—
Who wants a list of all the available new construction homes in El Paso?
Off of this campaign, he generated 41 inbound responses of people saying, "I'm interested in new construction properties."
That's 41 leads they can DM and set an appointment with.
And of those 41 leads, there likely is—at minimum—4-6 listing opportunities in there.
This is how you use Instagram on buy side angles to generate sell side leads.