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Mortgage Rate Alert

Email Campaigns

Mortgage Rate Alert

Introduction

This might be the best news we’ve gotten all year –

Interest rates have fallen to a 52-week low.

This is the perfect opportunity to re-engage your database and identify high-intent leads.

How to Execute

Step 1

Copy Subject Line and Message to CRM

Canva Template
Canva Template
Copy 
Copied!

Good news!

Copy 
Copied!

We just hit a 52-week low for interest rates.

Right now, we’re hovering around 6.4% for 30-year mortgages.

Should I contact you if they drop any lower?

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Step 2

Transferring Email Content to Your Email Blast App

Send

  1. Copy Subject: Highlight and copy the subject line from your email draft.
  2. Paste Subject: Open the email blast app and paste it into the subject line field.
  3. Copy Email Content: Return to your draft, copy the email content.
  4. Paste Content: Paste it in the message body of the email blast app.
  5. Review and Send: Check for accuracy, then schedule or send the email.
Target Audience
Database (exclude SOI if you’re using the SOI text of the week)
Step 1

Record the Video

Show Flow
Guided narration script for the video.
Hook
Audio Transcription of Show Flow
AI-generated representation of the intended sound flow.
Step 2

Customize Template

Canva Template
Canva Template
Step 3

Post Your Video

Video Title & Description
Copy 
Copied to Clipboard
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Video Walkthrough

Examples

Video Guide