IG Reel: Top 5 Most Popular Housing Markets

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How to Execute
Video Walkthrough
Introduction
If you want to post a market update that actually gets attention—start here.
This Reel was inspired by Katie Day’s “5 Most Sold Neighborhoods” video, which pulled in over 15,000 views in less than a week.
Why? Because it’s simple, hyperlocal, and answers a question buyers and sellers actually care about:
Where are homes selling right now?
Use this at the end of the month to highlight the top-performing neighborhoods in your city—sales volume, average price, days on market. You can record a quick video breaking it down… or keep it simple and plug the numbers into our faceless template.
Either way, it’s a fast, effective way to stay visible, relevant, and valuable—without needing to over-explain the market.
Examples

How to Execute
IG Reel: Top 5 Most Popular Housing Markets

Introduction
If you want to post a market update that actually gets attention—start here.
This Reel was inspired by Katie Day’s “5 Most Sold Neighborhoods” video, which pulled in over 15,000 views in less than a week.
Why? Because it’s simple, hyperlocal, and answers a question buyers and sellers actually care about:
Where are homes selling right now?
Use this at the end of the month to highlight the top-performing neighborhoods in your city—sales volume, average price, days on market. You can record a quick video breaking it down… or keep it simple and plug the numbers into our faceless template.
Either way, it’s a fast, effective way to stay visible, relevant, and valuable—without needing to over-explain the market.
How to Execute
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Step-by-Step: How to Customize This Instagram Reel
Step 1: Open the Canva Template
Click the Canva template link we’ve provided. It’ll open in your browser.
(If you don’t have a Canva account, you’ll be prompted to create a free one.)
Step 2: Customize the Visual
To personalize it:
- Click “Uploads” in the left-hand menu
- Drag in your media (a photo of the neighborhood or a screenshot of the neighborhood on Google Maps)
- Drop it into the photo layer of the slide
Step 3: Edit the text
Edit the text with the correct information and data.
Step 4: Download Your Reel
Click “Share” → “Download”
File type: MP4 → Save to your device.
Step 5: Post on Instagram
Open Instagram → Tap the “+” → Choose “Reel”
Upload your video and paste in the caption we’ve provided.
Record the Video
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Thinking about making a low offer? Read this first.
Lowballing can work—but only if we’re smart about it.
Here’s what we’ve learned:
- The timing has to be right.
If a home’s fresh on the market, sellers aren’t budging. We look for listings that have been sitting 60–90 days. If it’s been pulled and relisted? Even better. That usually signals they’re open to negotiation. - Our terms need to be clean.
We’re talking strong financing, short inspection window, flexible close. The smoother we make the rest of the deal, the more likely they are to take a lower price seriously. - We keep the ask reasonable.
A 10–15% discount might fly. But coming in way under just kills the offer. Low doesn’t mean unrealistic. We don’t throw numbers at the wall—we make offers that stick.
And yes—having the right agent matters more than most people think. A thoughtful, professional approach goes a long way.
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Examples
