.svg){kind=small}
I started to think about selling…
Download Template
Get Template
.svg)
How to Execute
Video Walkthrough
Introduction
Sometimes the best lead gen is just asking the right question.
This Instagram Poll does more than boost engagement—it gives you real-time insight into what’s actually holding people back from selling.
Here’s what makes it effective:
- It meets sellers where they are: stuck in limbo.
- It surfaces objections without making it about you.
- It creates a low-risk way for followers to raise their hand.
Use it to start DMs, guide your content, and tailor your follow-ups.
Simple. Specific. Seller-focused.
.svg)
.svg)
.svg)
Examples
How to Execute
I started to think about selling…
Introduction
Sometimes the best lead gen is just asking the right question.
This Instagram Poll does more than boost engagement—it gives you real-time insight into what’s actually holding people back from selling.
Here’s what makes it effective:
- It meets sellers where they are: stuck in limbo.
- It surfaces objections without making it about you.
- It creates a low-risk way for followers to raise their hand.
Use it to start DMs, guide your content, and tailor your follow-ups.
Simple. Specific. Seller-focused.
Before you get started
For best results with direct mail, you’ll want to have these core lists ready.
Before you send a text, make sure you have these three things in place:
Before you send an email, make sure these three things are in place:
Farm List
This is your core mailing audience—used for general awareness and market education. Build your list using the following filters:
- Homeowners who’ve owned for 10+ years
- 50%+ equity
- Areas with strong total commission opportunity (transaction volume × average price)
Start with 1,000 homes. Expand if it’s working. Need help pulling the list? Ask your title rep or use tools like PropStream or Breakthrough Broker.
Radius Lists
Used for campaigns like Just Listed, Just Sold, Magic Buyer, or Pre-Appointment letters.You’ll need the ability to quickly pull 100–200 nearby homes around a specific property.
Specialty Lists
Used for targeted campaigns like Expired Listings, Silver Tsunami, and FSBOs.
Pull these from platforms like RedX or similar.
An Email Tool
You need a platform that lets you send mass emails to your database. Use what you have—FUB, Follow Up Boss, Mailchimp, KVCore, Constant Contact, etc. If you’re not set up yet, get that handled first. You can’t send if you can’t hit send.
Three Simple Lists
You need three lists:
Prospects
People you haven't done business with.
SOI/Past Clients
People you have.
Entire Database
All contacts.
A Plain Text Format
These emails are written to feel personal, not promotional—so keep them clean. Paste them as-is, with a short signature (your name, number, maybe your site). That’s it.
A CRM That Can Send Texts
Most modern CRMs can do this—Follow Up Boss, Lofty, Brivity, Real Geeks, etc. Use your CRM before buying anything new. You’ll want tracking, history, and batch-sending capabilities.
If you do need a mass texting tool, here’s what we recommend. But start with manual sends if you have to.
Three Simple Lists
Texting is for follow-up. And smart follow-up starts with the right filters.
Prospects
People you haven’t done business with.
SOI/Past Clients
People you have.
Entire Database
All contacts.
Engaged Recently
Opened an email or visited your site in the last 7 days.
Not Contacted Recently
No outreach in 30 days (for prospects) or 90 days (for clients).
A Plain Text Format
These aren’t spam blasts. They’re timely, value-based follow-ups. Use their first name. Skip the signatures.
How to Execute
Customize Canva Templates to Match Your Brand
%201.svg){kind=icon}
Post to Instagram
Send
Step-by-Step: How to Add a Poll to Instagram Using Canva
1. Click the Canva Template Link
Start by opening the provided Canva link to your poll template. (above)
2. Customize the Design
- Update any text to reflect your branding or local market (e.g. swap in your city name or colors).
- Optional: Add your logo or IG handle for brand recognition.
- Keep it clean and readable—polls work best when the text is short and punchy.
3. Download the Design
- Once you’re happy with the edits, click “Share” > “Download.”
- Select PNG or JPG format.
- Download to your phone or desktop.
4. Open Instagram and Create a Story
- Open the Instagram app.
- Tap the "+" icon at the bottom of your screen.
- Select “Story” from the options.
- Upload the image you just downloaded from Canva.
5. Add the Poll Sticker
- Tap the sticker icon (a square smiley face in the top row).
- Choose the Poll sticker.
- Add your question (e.g., “I started to think about selling, but stopped because…”).
- Enter up to 4 answer options. (Example:
A. My 3% interest rate
B. Nowhere to go
C. Economy / job market
6. Post the Story
- Tap “Your Story” to publish it.
- Done.
Record the Video
.svg)
Customize Template
📢 You list your home, expecting strong interest—maybe even multiple offers.
But instead? Silence.
Buyers scroll past. Showings are slow. And after weeks on the market, you’re left with fewer options than you expected—lower offers, a price reduction, or relisting altogether.
This is common when a home is priced too high.
🔹 The first week is when your home gets the most attention—when buyers are searching actively and ready to make offers.
🔹 But if your price is too high? Buyers hesitate or move on to homes they see as a better deal.
🔹 The longer your home sits, the less desirable it appears, and the harder it becomes to get strong offers.
Now, there are times when pricing above market can work. Some homes have features that set them apart. But even in those cases, it takes the right approach—not just a high number and hope.
And just to be clear—even a well-priced home won’t always sell overnight. Some markets move slower than others, and that’s not a reflection of your home’s value. The key is patience, strategy, and trusting the process.
Selling soon? Let’s talk about a pricing strategy that works for your home, your market, and your goals.
📩DM me today—and let’s build the right plan for your sale.
Post Your Video
.svg){kind=small}
Video Walkthrough
Examples
