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EOTW: Jerome Powell

Email Campaigns
Email Campaigns

EOTW: Jerome Powell

Introduction

In order to build trust and confidence with the consumer, you have to consistently deliver value. Part of our job as professional real estate agents is to keep the consumer informed on important updates.

So when Jerome Powell announces that a rate cut is imminent, it’s the perfect opportunity to engage our database with value.

How to Execute

Step 1

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The News We’ve Been Waiting For

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After what feels like forever, a rate cut in September is finally on the horizon.
How much?

That’s still up in the air, but here’s the deal:

A rate cut could spark a spike in buying demand.

That would likely lead to faster sales cycles, fewer price reductions and a rise in “multiple offers” scenarios.


But here’s the twist—homeowners who have been waiting to sell, clinging to their low-interest rates, might finally decide it’s time to move, bringing fresh listings to the market.

We could see more demand and more supply—a win-win for everyone.

As always, I’ll keep you posted on all the important updates happening in real estate.

Sincerely,

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Step 2

Send

Target Audience
Database (SOI Optional)
Step 1

Record the Video

Show Flow
Guided narration script for the video.
Hook
Audio Transcription of Show Flow
AI-generated representation of the intended sound flow.
Step 2

Create Your Thumbnail

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Canva Template
Step 3

Post Your Video

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Video Walkthrough

Examples

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