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Deal of the Week Social

Social Shareables
Social Shareables

Deal of the Week Social

Introduction

We’ve been testing a lot of ways to bring the Deal of the Week strategy to Stories—and this one’s a winner.

It’s simple. Swipeable. And engineered to build momentum before the CTA hits.

Instead of leading with a poll (which can feel rushed), we let the story unfold over 3 slides—hook → details → standout features—then drop the poll. That structure alone gave us 6x more engagement in recent tests.

The best part? This is one of those rare story templates that works whether you're showing your face or not. You can record a walkthrough, use listing photos, or keep it text-only and still make it feel personal and high-value.

We pulled the hook from one of the 1,200 top-performing Instagram creators we track at Listing Leads—and built the rest to help you execute fast.

Use it to spotlight hidden gems, test urgency-driven content, or just stay top of mind with serious buyers.

How to Execute

Step 1

Customize Canva Templates to Match Your Brand

Personalize postcard using:
or
Canva Template
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Step 2

Post to Instagram

Send

1. Open the Canva Template
Use the template we’ve provided to customize your Story.
You can update the area, beds/baths, and standout features to match your current listing.

2. Download Your Slides
Once your edits are done, click “Share” → “Download” → File type: PNG or JPG.
Save all 3 slides to your phone.

3. Start a New Story on Instagram
Open Instagram → Tap “+” → “Story.”
Upload each slide one by one, in order.

4. Add the Poll to the Last Slide (Slide 3)

  • On the final slide, tap the Sticker icon (the square smiley face at the top)
  • Select the “Poll” sticker

5. Set Up the Poll
Question: “Want me to send you more details?”
Answer options:
Yes!!
1000%

6. Position the Poll
Drag the poll into the spot already marked for it in the Canva template.

7. Post Your Story
Tap “Your Story” to publish and start the convos.

Target Audience
Instagram Followers
Step 1

Record the Video

Show Flow
Guided narration script for the video.
Hook
Audio Transcription of Show Flow
AI-generated representation of the intended sound flow.
Step 2

Customize Template

Canva Template
Canva Template
Step 3

Post Your Video

Video Title & Description
Copy 
Copied to Clipboard
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Video Walkthrough

Examples

Video Guide
Video Guide