This first Campaign Kickoff Call set the foundation: your job each week is to execute—not overthink—the Listing Leads plan. Monday starts with Deal of the Week, using the new tool to quickly identify a high-demand listing and send a plain-text email plus an Instagram poll story to spark conversations. Tuesday brings the value-based market update email—your “thank-you” piece designed to warm the database and qualify intent. By Wednesday, you filter for anyone who opened either email and send the week’s prospecting script to convert that warm attention into CMA requests and appointments. Thursday adds a simple Instagram poll tied to rising price reductions, and Friday features a curated YouTube video script pulled from the Viral Leaderboard to help you build long-term brand visibility. The core message: the agents winning right now don’t customize, tweak, or hesitate—they copy, paste, send, and stay consistent. The plan works if you work it.